Incorporating Sustainability into New Products
Upcycling Abandoned Plant Resources
Discovering the Value of One Cup of Coffee, of which 99.8% is Discarded as Coffee Waste
Innisfree, in collaboration with Jeju Anthracite Coffee Roasters, upcycled discarded coffee waste into coffee oil and scrub powder ingredients and developed special upcycled exfoliators.

By upcycling discarded plant resources into cosmetic ingredients, Innisfree increased resource efficiency. Not only did it establish an upcycling beauty infrastructure for the first time and increased the value of plant resources by extracting and using coffee oil ingredients with outstanding moisturizing properties from coffee waste, but also achieved inclusive growth with local communities by continuously sourcing coffee waste from suppliers and waste related companies.