Guidelines for practicing Our Vocation and Our Values.
I am the pride of Amorepacific
It is the most basic attitude in fulfilling Our Vocation.
It is the strong pride and passion that comes from accepting Our Vocation.
Who am I growing to be
We take feedback about ourselves and improve.
It is an attitude that respects other ideas and opinions.
I am the best of tomorrow
We are not complacent about today’s success and always set challenging goals for tomorrow.
We never stop learning and experiencing new things for our future growth.
I work and I am happy
It is a sense of vocation we find in the work of ourselves.
We find meaning and happiness from work and our workplace.
and the world
Give first, always
We always respect others and try to understand them.
We are willing to help others like it is our work.
Commitment, promises to keep
We strive to keep our trust with our stakeholders.
It is an attitude that complies with principles, regulations, and commitments.
The customer decides
The needs of customers come first in our work.
We are committed to understanding the customer’s perspective.
Think more, question more
We ask thoughtful questions and think deeply instead of taking easy solutions.
We develop a critical mind and adopt a proactive attitude to problem-solving.
Do it now, do it right
We never give up no matter how hard the situation is.
We do not limit ourselves and continue to challenge ourselves.
Enjoy the new
We enjoy learning and experiencing new things as opportunities.
We break away from existing practices, not afraid to be different from others.
The world will change when we commit to and take beautiful actions
for ourselves, our work, the people around us and the world.