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Beauty Campus, the Hub of Human Interactions

An Inclusive Space Integrating Diverse Strengths A space for strategies and ideas on organic organization movement and efficient production by integrating and linking systems of production, distribution and consumption.

Beauty Campus,
the Hub of
Human Interactions

An Inclusive Space Integrating Diverse Strengths

Amorepacific Beauty Campus Osan is a research lab, a place of collaboration, and a center that manages the overall purchasing process. It is where various strengths are integrated, a network is connected and integrated in a physical space, as well as a space of ‘ideas’ and ‘strategies.’

As a spatial network of production, sales, and distribution systems, Osan Beauty Campus is where complex elements and multiple agents are connected and merged. Amorepacific Beauty Campus Osan is equipped with sophisticated digital information systems to meet the demand of its incredible production volume. Here, various spaces and systems information are shared, and an integrated organization that moves in a flexible manner according to different situations is formed.

Space for Sharing and Communication

A Space where Sharing and Interactions Are Formed

Osan Beauty Campus provides a key physical node in this space of interaction and communication. From consumers, partners, botanical scientists to corporate historians and critics, Osan Beauty Campus physically brings them together to see and protect these associations through its physical spaces.

The Archive, a museum of Amorepacific’s diverse materials

The architecture observes how people move and perform in spaces, how they interact with things and people. People interact with each other with this sense of attitude towards space.

Intellectual, Ecological Ingredients of The Company

The Company’s Intellectual Asset, the Source of the Sense

Amorepacific Beauty Campus Osan is a space of the company’s story and journey as Asian Beauty Creator. It is a space of ‘production’, from the story that starts with the small camellia seed in mother’s kitchen to the intellectual and ecological resources of the company. It seeks to share the stories of Amorepacific growing to become the ‘kitchen of the world’ by making what Amorepacific learned about Asia’s deep and diverse wisdom into new values.

Storygarden of Amorepacific’s beautiful journey

Osan Beauty Campus is Amorepacific’s core production site, while at the same time a place that illustrates its history and vision, and a ‘shining star’ where all intellectual assets are held.

Explore our history at Storygarden

Amorepacific Storygarden offers a moment to experience the history and philosophy of the company that creates beauty that changes the world.