Expansion of Value-Based Consumption Products
Amorepacific Group has maintained stricter standards than various domestic and international legal regulations, using only a very limited number of animal-derived ingredients that do not violate bioethics based on safety and quality verification. We are also continuously developing and expanding vegan material technologies to replace some animal-derived ingredients. For example, we are extracting squalene from plants like olives instead of fish and implementing collagen components with the same efficacy as fish collagen through bio-recombination technology. Meanwhile, the proportion of new products reflecting value consumption trends, such as vegan certification, increased by 35% compared to 2022.
Vegan-Certified Products
HANYUL continues to expand vegan certification for its products. The "Yuja Vita-Tone Up Pads" and "Pure Artemisia Deep Clarifying Mask to Foam Cleanser" launched in 2024 are certified vegan by the Korea Agency of Vegan Certification and Services, applying skin-friendly formulas that exclude harmful ingredients and have completed dermatological and alternative eye irritation tests.
Mamonde Flora Glow Rose Liquid Mask excludes nine unnecessary ingredients, including animal-derived ingredients, mineral oils, and parabens. Its low-irritation and vegan formula earned vegan certification from the Korea Agency of Vegan Certification and Services.
mise-en-scène Salon10 Professional Cica Protein Treatment and mise en scène Salon10 Professional Cica Ceramide Oil Serum are vegan-certified products by the Korea Agency of Vegan Certification and Services, excluding animal testing or animal-derived ingredients.
