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Products with Reduced New Plastic Use

Amorepacific Group shares responsibility for the environmental impact of newly-derived petroleum plastics and participates in the global movement to reduce plastic consumption.

To this end, we consider ways customers can reduce plastic use throughout the process, from product production to disposal. We are addressing potential environmental pollution by improving the lightweight of product packaging, using recycled and bio-based materials, enhancing the ease of recycling, and minimizing residual product content.

LESS Plastic

Minimizing Residual product Content

ILLIYOON improved the structure of product containers by using airless pump systems to minimize residual product content. This prevents resource waste and environmental pollution by reducing leftover content discarded in containers after product use.

LESS Plastic

Improving Packaging Recyclability

Mamonde launched the "Blue Azulene Cloud Toner Refill" pouch, which received an excellent grade in packaging recyclability evaluation(by Korea Environment Corporation). This pouch improves recyclability, reducing plastic usage by 88% compared to the original product.

VITAL BEAUTIE renovated the packaging of liquid ampoules to improve recyclability. The " Slimmer DX" container's plastic was enhanced from composite material to PET, and an easy-peel shrink label was applied for easy separation.

LESS Plastic

Applying Recycled Materials

HERA removed unnecessary plastic (eliminating bottom injection of glass containers and cap decorations) from "Glow Lasting Foundation" and "Silky Stay Foundation" containers and applied 50% recycled plastic to the caps.

LESS Plastic