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Create Global Trends
with Customers
MARKETING

마케팅 · MARKETING · マーケティング · 营销 · 行銷 · การตลาด · TIẾP THỊ · Pemasaran · विपणन · சந்தைப்படுத்தல் ·

Our vision is to become
a globally recognized brand.

We introduce the value of beauty through a profound understanding of the beauty industry, market insights, and innovative strategies to achieve global prominence.

WE MAKE A MORE BEAUTIFUL WORLD

  • GLOBAL MARKET EXPERIENCE
  • BRAND COLLABORATION
  • ANALYTICS AND CREATIVE VISION
  • CUSTOMI­ZED CAMPAIGN
  • NEW PRODUCT DEVELOPM­ENT
  • FASHIONA­BLE CONTENT
  • GLOBAL INSIGHTS

REALIZE YOUR DREAM AT AMOREPACIFIC

Marketing that Leads Beauty Trends As pioneering marketers, we do not just follow trends in the beauty industry, but discover new ones.
Thrive as Global Marketing Specialists Navigate all areas of marketing, from product development and marketing communications to retail marketing, while moving the world with Amorepacific's philosophy of beauty.
Universal Marketing Experiences We promote Amorepacific worldwide through our global ambassadors and brand collaborations, reflecting the cultural attributes of each country. Spanning across both offline and online, our creative content and continuous innovation leads the way.

Just as individuality makes someone special, a brand identity is the key to making a brand memorable and the top choice among consumers.

Yuri Bae, Marketing
Learn more

LEAD GLOBAL TRENDS

  1. Communications enhance brand image and promote product awareness. Our Marketing Communication team manages various channels, such as advertising, PR, events, and content design, while strengthening customer communication through data analysis.

  2. The Brand Marketing team oversees new product development from planning and production to launch, continuously improving and analyzing products to meet customer and market demands. Carefully devised short-term and long-term brand strategies drive the brand's continuous growth with our innovative products.

  3. The Retail Marketing team plans promotion campaigns for retail stores, allowing customers to directly experience our products. Our marketing initiatives incorporate content development, planning for pop-up stores and new spaces, brand collaborations, and exhibitions to create the best customer experiences.

OPEN SPACE TO CONNECT AND COMMUNICATE

Ignite collaboration, spark growth, boost motivation, and fuel innovative ideas.