Joining traditional ingredients and modern technology, Vitalbeautie’s inner beauty foods offer healthy life solutions and radiant beauty from the inside out
Vitalbeautie is the first inner-beauty brand in Korea created under the philosophy that a real beauty is nurtured inside to be expressed outside. For 70 years since the foundation, Amorepacific has researched the answer to healthy beauty and concluded that a fundamental change inside is needed to complete the true beauty with the belief that health and beauty are interconnected. Vitalbeautie was born through such an advanced thought on healthy beauty.
To materialize the value of inner-beauty solutions, Vitalbeautie conducted a multi-layered study on different ages, genders, body types and even lifestyles and psychology. With continued technological innovations including development of independent technologies utilizing heritage ingredients and introduction of ampule-style container for the first time in Korea to position itself as a highly trustworthy beauty-food brand now.
By integrating the accumulated data on the lifestyles of customers, technologies and knowhows, Vitalbeautie is to suggest an essential and comprehensive lifestyle solution based on the lifestyle and diet of Korean people.
Ginseng, Korea’s unique medicinal plant, is a precious ingredient that embodies the nature of the Korean Peninsula and the wisdom of Korean people. Thanks to the outstanding efficacy in preventing aging and improving immunity with ample amount of effective medicinal components including saponin, it has been used as a medicinal ingredient and food for thousands of years. Ginseng, the valuable ingredient, is now reborn with the devotion and technology of Vitalbeautie. Vitalbeautie delivers all of the excellent components and strong vitality of Ginseng from its root to fruit.
Green tea that contains deep flavor and elegance with a clear color and subtle scent is Korea’s representative tea that has been enjoyed by Koreans for thousands of years. Its good nutrients such as catechins, amino acid and vitamins help weight loss and immune system management, which is why it is now drawing attention as one of the necessary healthy food items for contemporary people. The much praised green tea is now evolving with Vitalbeautie’s advanced technology. Vitalbeautie shares the healthy wisdom of nature in green tea for more beauty.
Bean is a precious staple for the people around the world that began to be farmed in Northeast Asia around 3,000 years ago. Not only is bean a valuable ingredient for food that contains all kinds of nutrients such as protein, carbohydrate, fat, fiber and vitamin, but also recognized as an excellent medicinal source that is effective in controlling blood sugar, preventing skin from aging and reducing body fat. Vitalbeautie continues to prove the amazing efficacy of bean through a continued study. Vitalbeautie awakens the energy of the earth in each grain of beans.